On the 8th day God looked down on his planned paradise and said, ”I need a caretaker”. So God made a farmer.
As our family gathered Sunday for the Super Bowl we were intent on the food, the game and of course the ads. The ads carry our own brand of voting and many were either stupid, unclear in message or in poor taste. As a farm family is it any surprise the Dodge Ram commercial featuring Paul Harvey’s Tribute to Farmers won hands down (even though we are Ford truck people)?
I think many who watched agreed with us that this commercial had won the hearts and minds of most viewers.
This brings to mind the question of why?
Why do pictures of men and women doing farm work along with the iconic voice of America’s most beloved Mid-westerner, Paul Harvey, cause a country to well up with emotion and even pride? Just nostalgia?
Perhaps, the image of a farmer brings to mind the ethics, honesty, wholesomeness and wisdom of people tied to the land in an intimate way.
Many would love to return to our culture’s agrarian roots if not specifically then by choosing to buy direct from farms that maintain or have returned to the values depicted in the words of Paul Harvey and the pictures shown in the commercial.
“For the past two years, we have used the largest television viewing audience to highlight the pride, the resilience and the determination that form an integral part of the American character,” Sergio Marchionne, chairman and CEO of Chrysler Group LLC, said in a release.
Most people know instinctively if not first-hand that there is something about being tied to the land, caring for livestock, the feel and smell of the soil, the caring for God’s blessings and creations that brings you closer to the understanding of what is really important in America. Respect and appreciation for what we have in this world is just easier for farmers who live day by day witnessing the wonder and standing amazed at the world before us.
I only hope that as most of society has been removed from the land and have no idea what it takes to produce food that our nation can change its path from losing its farmers and ranchers.
The average age of a farmer today is 55-60 years and only 1% claim farming as an occupation (2% actually live on a farm). Unfortunately as farmers in this country age there are fewer people standing in line to take their place. Even when kids who grew up on a farm would like to return they find their family farm unable to support another household and starting a farm from scratch is too costly. Living in a small rural community we have seen the tragic loss of our best resources, our kids who have to go elsewhere to make a living.
At Rain Crow we look at consumers who are our customers as co-producers who support and believe in what we do by choosing to purchase food from our family farm.
We often talk about how it could not be any more direct than if you grew it in your own backyard. We and all farms like ours truly appreciate this honor. You vote for what exists in this world by how you spend your dollars and we thank you for believing in us.
One interesting thing about the Dodge Ram is its long-standing partnership with the National FFA Organization (formerly known as Future Farmers of America). Ram and other partners aims to raise awareness and generate funds for FFA hunger relief efforts in local communities across America. For every view, download or share of the two-minute “So God Made a Farmer” spot located on the brand’s website, Ram will make a donation to the National FFA Organization with the intent of generating $1 million.
The FFA motto gives members twelve short words to live by as they experience the opportunities in the organization. Learning to Do, Doing to Learn, Earning to Live, Living to Serve.
It is unclear where this tribute first originated, but some believe Mr. Harvey first spoke these words at the 1978 National Future Farmers of America Convention.
In case you want to read the text I place it below.
So God Made a Farmer
And on the eighth day, God looked down on his planned paradise and said, “I need a caretaker.” So God made a farmer.
God said, “I need somebody willing to get up before dawn, milk cows, work all day in the field, milk cows again, eat supper, then go to town and stay past midnight at a meeting of the township board.” So God made a farmer.
“I need somebody with arms strong enough to wrestle a calf and yet gentle enough to cradle his own grandchild. Somebody to call hogs, tame cantankerous machinery, come home hungry, have to wait for lunch until his wife’s done feeding visiting ladies, then tell the ladies to be sure to come back real soon and mean it.” So God made a farmer.
God said, “I need somebody willing to sit up all night with a newborn colt and watch it die, then dry his eyes and say, ‘Maybe next year,’ I need somebody who can shape an ax handle from an ash tree, shoe a horse, who can fix a harness with hay wire, feed sacks and shoe scraps. Who, during planting time and harvest season will finish his 40-hour week by Tuesday noon and then, paining from tractor back, up in another 72 hours.” So God made a farmer.
God had to have somebody willing to ride the ruts at double speed to get the hay in ahead of the rain clouds and yet stop in mid-field and race to help when he sees the first smoke from a neighbor’s place. So God made a farmer.
God said, “I need somebody strong enough to clear trees and heave bales, yet gentle enough to help a newborn calf begin to suckle and tend the pink-comb pullets, who will stop his mower in an instant to avoid the nest of meadowlarks.”
It had to be somebody who’d plow deep and straight and not cut corners. Somebody to seed, weed, feed, breed, brake, disk, plow, plant, strain the milk, replenish the self-feeder and finish a hard week’s work with an eight mile drive to church. Somebody who’d bale a family together with the soft, strong bonds of sharing, who would laugh, and then sigh and then reply with smiling eyes when his family says that they are proud of what Dad does. “So God made a farmer.”